What it does
Requires Meta Ads connected and synced first. A manual analysis classifies each synced campaign's spend/clicks/conversation numbers into one of four buckets: Insufficient data, High spend/low funnel signal (meaningful spend but few or no WhatsApp conversations, or a high cost per conversation), High quality source, or Attribution incomplete.
The product is explicit about its real, honest scope limit: Vimarsh has no WhatsApp Business API or CRM integration, so this measures only that a WhatsApp conversation started -- never lead qualification, never a sale, never a business outcome.
Results go stale after 7 days and show a banner; re-analysis has its own cooldown.
How to use it
- 1Connect and sync Meta Ads first.
- 2Click 'Run WhatsApp Funnel analysis'.
- 3Review the summary counts and per-campaign findings, each with its own plain-English explanation.
- 4Re-run once available again to refresh.
Known limits
- Same Coming Soon / Meta App Review gating as Meta Ads applies here -- not purchasable right now regardless of plan tier. The exact re-analysis cooldown duration wasn't independently confirmed.